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As with most tools like this, you get certain controls over what the player looks like. You even have social sharing abilities on this particular app and I can help increase engagement quite dramatically. It also helps with lead acquisition, as many people will share a link to your video in order to get access to it.
The problem, of course, is that most site visitors on a clicking away from a site within 30 seconds, even if you have a video present. This is largely because a lot more people are using video now.
In order to tackle this we need to cover several different areas.
First of all, we have to personalize the videos by embedding messages into them. Secondly, we customize the look and feel of the video player so that it fits our brand and finally we use the video for notification so that it’s played at a specific time, when people are expected to leave the page or one of page scrolls, for example.
Videowhizz lets you do this from a simple control panel that also makes it stupidly simple to embed the videos into your websites or other projects.
If I’m being brutally honest about this tool, the customization feature that allows you to add messages is not the greatest in the world. It’s very exciting to be able to add a message that is targeted to a specific user. There are programs out there who do this much better but I’m fully aware that the cost of these is astronomical when compared to Videowhizz.
So, for small marketers, this gives you the ability to add a customized message into each video. That’s quite a powerful thing to do and I can easily see the use of these messages in marketing in the future.
Other than that, this is a very nice video platform from which to serve up your content. In fact, this is a small price to pay for just the player consideration alone, which can help you hide the source of your video and give you a lot of options for how your video is displayed.
On the whole, this is an interesting tool which has some features I think will grow with time. It’s not the best on the market, but at this price point, it doesn’t have to be. It can get you going with video engagement tools in a way that similar tools haven’t in the past.
❖ Send a personalized video to every customer by embedding their name
❖ Make your video appear as a lightbox on any webpage
❖ Capture leads inside your video
❖ Customize the video player and give it a unique feel of your brand
❖ Boost engagement, opt-ins & sales without even lifting a finger
❖ Make videos more interactive with annotations
❖ Cloud Based Software – No Download or Install needed
❖ HD Video Player
❖ 100% Mobile Responsive Viral Video Pages and Player
❖ Super simple and easy to use dashboard
❖ Step by step training
What We Like:
✔ Ability to capture leads
✔ Ability to add annotations (removed now from YouTube)
✔ Lead capture inside videos is fantastic
What We Didn’t Like
✘ The personalized message is a good but not the features to style them as I would’ve liked